Carlos Cruz-Diez at Art Basel 2015 in Miami

Carlos Cruz-Diez at Art Basel 2015 in Miami

HUBLOT welcomes FRANCO-VENEZUELAN artist Carlos Cruz-Diez at Art Basel 2015 in Miami

Carlos Cruz-Diez at Art Basel 2015: The Cruz-Diez Bi-dimensional Research Reception fused the worlds of watchmaking, art, color and movement

Carlos Cruz-Diez at Art Basel 2015, last December, Luxury Swiss watch brand Hublot celebrated famed artist Carlos Cruz-Diez to kick off Miami’s highly anticipated Art Basel 2015. Hublot CEO Ricardo Guadalupe welcomed watch and art aficionados alike for the opening reception for Cruz-Diez Bi-Dimensional Research 1959-2015 in Miami’s Design District. To honor this partnership, Hublot unveiled three limited edition Classic Fusion Cruz-Diez timepieces.

VIP guests were invited to join Ricardo Guadalupe and Carlos Cruz-Diez for an intimate cocktail event at the Espace Expression Gallery in Miami’s Design District. During the reception, Hublot unveiled the limited edition Classic Fusion Cruz-Diez timepieces to attending guests – previously launched exclusively in Venezuela – which marked the first time the pieces have been seen abroad. It is through this partnership that Hublot continues to fuse the worlds of watchmaking, art, color and movement.

His artistic career is remarkable. The Franco-Venezuelan artist Carlos Cruz-Diez is one of the leading figures and key representatives of kinetic-optic art, the artistic movement which calls
for “an awareness of the instability of reality” by placing movement and space at the heart of its works. His artistic approach has led to him being regarded as one of the great color theorists of the 20th century. His research has helped create a new way of understanding the phenomenon of color, expanding its perceptual universe. In his works, colors are perpetually
being formed and broken down before our eyes, suggesting that color is not an established truth, but rather an unstable reality which is continually changing in time and space.

Hublot invited Carlos Cruz-Diez to adapt one of his works — Chromointerférence (1964) — to three of its timepieces. Juxtaposed colored lines have been printed on the dials. Superimposed
over these fixed designs is a mobile black frame which moves every minute, generating new ranges of colors which do not exist on the support, and changing the perception of the previous
ranges. This allows the dials to offer a harmonious show of different colors over a 12-hour period. The cycle then begins again.

Ricardo Guadalupe, CEO of Hublot, shared: “It is an honor to be here tonight with this revolutionary artist, Carlos Cruz-Diez, and to introduce a new collection of timepieces in his
honor. Hublot has a long-standing history with Latin American artists, having partnered in the past with icons including Romero Britto, Oscar Niemeyer and more. We are thrilled to launch
these three timepieces exclusively for our Venezuelan customer, and to celebrate the Art of Fusion as we continue to join together watchmaking and art.”

All measuring 45 mm in diameter, these “Classic Fusion Cruz-Diez” timepieces are available in three versions: an 18K King Gold version, a black ceramic version and a platinum Tourbillon version limited to ten timepieces. Unique to each timepiece, the dial on this Grande Complication presents a harmonious show of different colors.

Hublot continues its support of and dedication to Latin American artists, which have previously included partnerships with artist and sculptor Romero Britto and the late architect Oscar
Neimeyer. The 2014 FIFA World Cup Brazil™, for which Hublot served as the Official Timekeeper and Official Watch, marked the start of the partnership between these worlds of Art
and luxury timekeeping. In 2011 Hublot joined together with the great Oscar Neimeyer to design the Official Countdown Clocks of the 2014 FIFA World Cup Brazil™. The three clocks,
commissioned especially from Hublot for Brazil, were also the last project to have been personally led by Oscar Niemeyer, the great Brazilian architect – an iconic presence in the
country’s culture and one of the most renowned architects of the 20th Century – prior to his passing in December 2012. The clocks were placed around Brazil in celebration and in
anticipation of the 2014 FIFA World Cup Brazil™ that summer.

Romero Britto, whose art is influenced by the Pop Art and Cubism art movements, also partnered with Hublot during this time to design and paint the multicolored football-inspired
watch case for Hublot, the Official Timekeeper and Official Watch of the Cup. This motif was extended to the “Hublot Loves Football Campaign”, a football-fueled photographic exhibition,
which toured globally. Most recently, Hublot launched two timepieces with the Pop Art icon – the limited edition Classic Fusion Enamel Britto, available in platinum or ceramic versions, and the one-of-a-kind Classic Fusion Only Watch Britto, available in black ceramic. All of these timepieces combine the traditional fine art of hand enameling with the contemporary pop art and
cubism style for which the artist is known.

Classic Fusion Cruz-Diez

References 511.OS.8900.LR.CZD15 – Limited to 40 pieces
Case “Classic Fusion” – Diameter 45 mm 18K King Gold, polished
Bezel 18K King Gold with 6 H-shaped 5N Gold screws, polished and locked
Bezel lug Orange composite
Crown 18K King Gold with Hublot logo
Crystal Sapphire with interior/exterior anti-reflective coating
Case-back Satin-finished 18K King Gold with “Special Edition, XX/40” engraved and
sapphire crystal with interior anti-reflective coating and CZD15 logo
Water resistance 5 ATM or approximately 50 meters
Dial Multicolor animation “Mechanical chromo-interference” Appliques and Hands
5N Gold treatment, polished
Movement HUB 1100 Automatic
Power reserve Approximately 42 hours
Strap Delivered with 2 straps:
Alligator leather black “semi-mat” with black rubber and orange
stitching And one Multicolor printed calf with black rubber and
black stitching
5N Gold polished and satin-finished, steel deployant buckle

Classic Fusion Cruz-Diez

References 511.CS.8900.LR.CZD15 – Limited to 50 pieces
Case “Classic Fusion” – Diameter 45 mm Black ceramic, polished
Bezel Black ceramic with 6 H-shaped black PVD Titanium screws, polished
and locked Bezel lug Orange composite
Crown Black polished ceramic with Hublot logo and black rubber inserts
Crystal Sapphire with interior/exterior anti-reflective coating
Case-back Black polished ceramic with “Special Edition, XX/50” engraved and sapphire
crystal with interior anti-reflective coating and CZD15 logo
Water resistance 5 ATM or approximately 50 metres
Dial Multicolor animation “Mechanical chromo-interference” Appliques and Hands
Ruthenium treatment, polished
Movement HUB 1100 Automatic
Power reserve Approximately 42 hours

Alligator leather black “semi-mat” with black rubber and orange stitching
And one Multicolor printed calf with black rubber and black stitching Black PVD
Steel polished and satin-finished, steel deployant buckle

Classic Fusion Tourbillon Cruz-Diez

References 505.TS.1BGY.LR.CZD15 or 505.TS.2BRY.LR.CZD15 or
505.TS.3BYP.LR.CZD15 or 505.TS.4BGP.LR.CZD15 or
505.TS.5BGR.LR.CZD15 or 505.TS.6BRP.LR.CZD15 or
505.TS.7YGR.LR.CZD15 or 505.TS.8PGY.LR.CZD15 or
505.TS.9RGP.LR.CZD15 or 505.TS.10YR.LR.CZD15
(depending on the colors) – Each version is a unique piece
Case “Classic Fusion” – Diameter 45 mm Platinum, polished
Bezel Platinum with 6 H-shaped white Gold screws, polished and locked
Bezel lug Yellow, orange, blue, green or purple composite
Crown Polished white Gold with Hublot logo

Crystal Sapphire with interior/exterior anti-reflective coating
Case-back Satin-finished Platinum with “Unique piece” engraved and sapphire crystal
with interior anti-reflective coating and CZD15 logo
Water resistance 3 ATM or approximately 30 metres
Dial Multicolor animation “Mechanical chromo-interference” Appliques and Hands
Rhodium treatment, polished
Movement HUB 6012 Mechanical movement with manual winding and Tourbillon Power
reserve Approximately 115 hours
Strap Alligator leather black “semi-mat” with black rubber and yellow, orange, blue, green or purple stitching
Satin-finished Platinum, Black PVD steel deployant buckle